Friday, July 31, 2009

Staging to Maximize Marketability of Your Property


Do you think staging properties will help sell property? Absolutely! I have a great testimony. The property I was marketing, for over a year, belongs to an artist and she had every textile in every color on every wall you could imagine. Remarkable pieces of art. The problem was that it was a distraction. Buyers were looking at her art rather than the property. Michael Saunders & Company has an affiliation with ASID-certified Interior Designers, Stage III Designs and I hired them for the job. Without adding a single piece, they visually transformed the property. They knew what needed to be removed and they master the art of placement. I was a little worried that the owner would be offended, but quite the contrast. She saw her home in a new way - I believe she liked the results.

Within one week, I had an offer on the property and we are marching on to closing. These designers offered an invaluable service during a very challenging market. The amount of money I would have spent on additional marketing was better spent on staging. So, yes, I believe and will do it again when necessary.

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